Greenseal Cannabis
Greenseal Cannabis
Greenseal Cannabis
TC Energy.com​
TC Energy.com​
Export Development Canada
Export Development Canada
Export Development Canada
adrian.newbould@gmail.com | 416.432.7130
Softchoice

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Corporate site: Research Studio
Sample page 1
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Softchoice is one of Canada's largest IT hardware and software consulting companies. Working with subject matter experts, I wrote all marketing copy for their site, including the editing of various guides and downloadable materials.
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Unfortunately, this site has been updated since I wrote it, and is no longer available for live viewing. Boo.
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This sample page was part of their "Research Studio", the portion of the site that served to identify challenges and educate visitors on the current state of IT.
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Corporate site:
Sample page 2
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This sample page was part of the "Solutions Studio", a portion of the site outlining how to address the challenges highlighted in the "Research Studio".
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Sell sheet
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As part of my work with Softchoice, I also worked closely with SMEs to develop a series of "Battlecard" sell sheets. These were to be used by senior sales people when selling solutions to IT managers, CTOs, etc. These outlined possible customer challenges, and how Softchoice could address them.
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